The World's First Digital Bottle Cap

UK cider giant Strongbow is currently prepping the StartCap, a digital bottle cap that uses RFID technology (Radio-frequency identification).
By: Lawrence Bonk

Some people drink for the taste, or because it goes well with whatever they are eating. Some people drink to get drunk. Nobody, however, drinks to check in to Foursquare or to turn a light fixture on and off. That could all be changing thanks to a unique and strange innovation by UK cider giant Strongbow.

The company is currently prepping the StartCap, a digital bottle cap that uses RFID technology (Radio-frequency identification). This tech can be used to trigger an action to anything it is remotely connected to. Anti-theft tags in department stores use the tech, as does your credit card when swiped. What possible use could a bottle cap have with it though? The company is remaining mum, but people have speculated that opening a bottle of their hard cider could create a Facebook events page or a Foursquare check-in. Hopefully it will refrain from " poking" people.

Keep Reading

Next Up

Finally, Here is the World's First Vegan Butcher Shop

The Herbivorous Butcher is set to be the world's first all-vegan butcher shop, offering up vegan takes on all of your favorite meat products.

Eat With Your Eyes First

Matt Armendariz shares his favorite Thanksgiving traditions, including how to turn your meal into a visual feast.

The World's Slowest Popcorn Maker

Check out this ridiculously convoluted popcorn maker that makes popcorn in the coolest, and most inconvenient, way possible.

On TV

Sinful Sweets

7:30am | 6:30c

Sinful Sweets

8:30am | 7:30c

Sinful Sweets

9:30am | 8:30c

Food Quest

10am | 9c

Carnival Eats

10:30am | 9:30c

Carnival Eats

11am | 10c

Carnival Eats

11:30am | 10:30c

Carnival Eats

12pm | 11c

Carnival Eats

12:30pm | 11:30c

Carnival Eats

1pm | 12c

Carnival Eats

1:30pm | 12:30c

Good Eats

2pm | 1c

Good Eats

2:30pm | 1:30c

Good Eats

3pm | 2c

Good Eats

3:30pm | 2:30c

Good Eats

4pm | 3c

Good Eats

4:30pm | 3:30c
On Tonight
On Tonight

MasterChef Canada

8pm | 7c

Big Bad BBQ Brawl

10:30pm | 9:30c

Good Eats

11pm | 10c

Big Bad BBQ Brawl

2:30am | 1:30c

Good Eats

3am | 2c
What's Hot
What's Hot

The Best Thing I Ever Ate

New Episodes Sundays 8|7c

Last-Minute Sides

So Much Pretty Food Here